i-mesh

i-mesh is INTAGE's proprietary tool designed to observe consumers' intuitive responses to designs and ideas. With a user-friendly interface, it allows for intuitive evaluation of product packaging, visual design, advertising materials, and more. It is effective for interpreting results and extracting improvement points.

Brand relationship Survey

INTAGE’s propriety tool for improving your brand values. Visualize the psychological relationship that customers have with your brand. Provide hints on the value and points of contact to be offered as a brand in the future.

Pricing research

INTAGE offers optimal solutions such as PSM, PRICE2, and Gabor Granger, tailored to the characteristics of the product, the purchasing process, and the objectives of price surveys.

Real-time video evaluation

This service is the system using the interactive technology "TIG"*1, which enables viewers to evaluate the smartphone video that they are viewing for a web survey, just by tapping the video.

By quickly grasping the impressive scenes and objects during the video viewing by viewers, which is hardly evaluated by questionnaires alone, you can use the survey results to improve the quality of video creatives.

Diary Research

A diary-style survey can be utilized to capture emotions and situational details at the moment and location of product usage or action. This method is ideal for understanding consumer behavior and their vivid feelings when interacting with products or encountering information such as TV and advertisements.

Car Clinic/ Bike Clinic (Static and Dynamic)

INTAGE facilitates gathering feedback from potential targets for product development and improvement by showcasing automobiles and motorcycles, including prototypes, and offering test drives. Our dedicated automotive team handles everything from data analysis to proposing optimal exhibition and testing methods.

Home Use Test(HUT)

You can identify any areas that need to be improved by getting feedback from the target concerning the pre-release trial product, etc. In addition, by asking them to use it and compare it with a conventional product or a competing product, you can discover how competitive and acceptable it is.

CLT (Central Location Test)

You can gather suggestions and indications for product development and improvements through the target consumers’ genuine responses when they actually “see,” “touch and use,” and “eat or drink the product.

INTAGE’s CLT coordinates the venue and the subject precisely and appropriately in tune with the theme, delivering the opinions of consumers and helping you with your decision-making.

Online Research (Online Survey)

INTAGE's online research offers high-quality service with rapid delivery. Our industry-expert researchers aid in making swift decisions tailored to your marketing challenges. Additionally, dataSpring, INTAGE's online division, boasts a robust community of over 9 million users in Asia, including over 400,000 Indian monitors.

Focus Group Interview (FGI) | In-Depth Interview

A qualitative research method where we conduct round table discussions or one-to-one interviews. The group interview (FGI) is suitable when you want to collect a wide range of opinions or ideas leading to insight through conversations between research subjects; whereas when you want to get into the deep psyche or get down to the bottom line of a survey subject, the In-Depth Interview is the way to go.

Remote Interview

The remote interview is a type of interview which uses a computer-based WEB camera. As you don’t have to ask the respondents to come to the venue, you can easily conduct an interview even with people who live in remote areas. In addition, by using a smartphone, you can do a virtual tour of the respondent’s home asking them to show you around their place.

Mystery Shopping

A survey method where a mystery shopper visits the store and evaluates the store, its service, and so on based on their experience as a customer. Suitable when you need the evaluation of store and service by a unified evaluation framework from the customer’s point of view. INTAGES’s mystery shopping lets our experienced, professional mystery shoppers carry out a strict evaluation from the customer’s point of view.

Market Entry

When contemplating entry into a new market, it's crucial to evaluate and make decisions from five perspectives: "market," "competition," "consumers," "partners," and "regulations." INTAGE aid your decision-making process by conducting thorough market research, encompassing both B2B and B2C research.